Narrative Podcasts Labs Frequently Asked Questions

  • Who is Labs for?

    Labs is for anyone who is serious about mastering narrative podcasting, and is ready to stretch, grow, and help others do the same. Labs involves independent work, a class discussion forum, and live coaching, and commitment and participation in all three is crucial to maximizing the value of the cohort for everyone.

    Unlike previous sessions, we will be limiting class size in the fall of 2022 to promote accountability and commitment.

    If you are just casually interested in podcasting, or can’t realistically commit 2-5 hours per week, our Course (self-paced, no peer interaction or live commitments) will be a better fit.

  • What makes Labs different?

    We believe this is the most thorough and holistic self-paced course, not just about narrative podcasting, but integrating podcasting, creativity, and life.

    There are other audio storytelling courses online, but we would say it takes more than 4-8 weeks to teach narrative podcasting. There are one-off classes, boot camps, or workshops, but they don’t offer a full idea-to-launch curriculum. There are also many good courses that focus on the technical side of podcasting, or launching and marketing your podcast — but those courses don’t teach you about storytelling, or help you figure out what kind of storyteller you are. Finally, there are big-name courses, but they don’t offer personalized coaching.

  • What will I get out of this?

    In terms of skills, you’ll get audio editing, interviewing, scriptwriting, voiceover, sound design, production, collaboration, and other skills — the complete toolkit you’ll need to produce a narrative podcast start to finish. You’ll be qualified to apply for jobs in podcasting, have the confidence to pursue your own work, and overcome impostor syndrome.

    But our own journeys have taught us that skills have to function in context of our personalities, needs, and lives, so we’ve included key vocational tools as well. You’ll gain a better understanding of your priorities, needs, and goals, and how to better integrate your creative work and life.

  • Can I hear a sample?

    Yes! We are planning to record 3-5 minute teaser episodes summarizing a key lesson from each module. Each teaser episode will focus on a single topic, like audio editing, sound quality, creative motivation, or interviewing, and reflect the same careful approach of scriptwriting, audio editing, and sound design that you’ll learn in the course (and which we used to create our own award-winning podcast.)

    You can listen to the first two on the teaser page.

  • Is there homework?

    In addition to audio tutorials and reflections, exercises, podcast planning tips, and assigned episodes, we provide further growth recommendations to enable students who have more time to maximize their learning. Like a lot of things in life, you'll get out of this what you put into it!

    If you do complete all the elements of each lesson, you'll emerge with both a completed pilot episode, and clarified vocational and life direction.

  • Should I buy a microphone?

    If you know you’re committed to podcasting, yes. (And as a Labs student, you’ll get an exclusive discount on Shure microphones.)

    Laura used the $100 Blue Yeti to record the first 170+ episodes of Shelter in Place, including both episodes that won or were nominated for awards. Now we use the Shure MV7. But you can complete the assignments and learn a lot simply recording voice memos on your phone in a quiet environment.

  • What do I need to do Labs?

    • 2-5 hours per week.

    • Openness to personal growth, listening to feedback, contributing to a group, and writing practice.

    • Web access.

    • A computer for using your audio editing program.

    • Availability for one hour during the week for coaching calls.

    • Real headphones, not just your phone’s earbuds. We use the Sony MDR-7506; the Audio-Technica ATH-M50x also fits the “quality, proven, affordable” criteria.

    • A reasonably quiet place (bedroom, closet) for recording.

    • Fluency in English

  • How did you develop the curriculum?

    The sixteen lessons in the Labs Weekender curriculum originated from three main sources: first, making 200 scripted episodes (in two years!) of our award-winning podcast, Shelter in Place. Second, running our Social Impact Award-winning intensive program. And third, reflecting on key career and life lessons we’ve learned over the past 20 years that we wish we’d known when we were starting out.

    We also got insights from other industry experts, which you can see on our guest speakers page!

  • Which audio editor (DAW) should I use?

    This depends on your budget, your goals, and how committed you are. Pro Tools is the oldest and gets mentioned the most in audio editor job postings, but is also the most complex and expensive. Laura used Logic Pro X for 100+ episodes, but switched to Hindenburg in the spring of 2022, and hasn’t looked back.

    (Note: as a student, you get a complimentary four-month license to Hindenburg and a discount if you want to buy it after!)

  • What if I'm just interested in audio editing?

    Then other courses will be a better fit. Our course is designed for people who want a complete toolkit for narrative podcasting — including audio editing, but also with a serious work on writing, vocational direction, self-awareness, and personal growth. There are a number of other online courses where you can just focus on audio editing.

  • What if I don't have any writing or audio experience?

    It will be a little harder, but you’re still welcome here! The course is accessible for all types of learners, but students with writing or audio experience will have an easier learning curve. (Like training for a marathon is easier if you already have experience running.)

  • How much time per week will this take?

    Between the personal growth exercises, technical skill practice, and idea and scriptwriting work, you will probably want to plan on 2-5 hours per week if you really want to see meaningful progress. If you’ve heard the saying “You get out of it what you put into it,” well this is kind of the same thing.

  • Can I get a refund if I'm really busy?

    No, we do not offer refunds, because the course is not something like a gallon of milk that will expire. We are confident that you will get your money’s worth whether you go through the course next month, or next year.

  • Can I take more than a week for lessons?

    Yes, the intent with only one hour of coaching call a week is that Labs can work for busy people with other commitments. Many of the topics will benefit from multiple efforts or more mulling over. We just chose a weekly cadence to fit the familiar semester time frame.

  • Will my login expire?

    No, you will have permanent access to the curriculum, and the option to schedule individual coaching sessions with us in the future. We want to build lasting relationships with fellow storytellers!

  • Why should I start a podcast?

    As two longtime writers, we say that podcasting helped us truly find our voice. This is true in the literal sense of practicing voiceover and narration skills, but also in the metaphorical sense of accepting ourselves as creators and people. In our experience, this is a unique benefit of podcasting because each of us has a unique life background — and unique sound.

    (There may also be business or financial or career-related benefits to starting a podcast, and we and our guest speakers discuss those as well, but our approach puts those secondary to personal growth.)

  • What does the narrator do in a podcast?

    The narrator can serve several roles in a scripted podcast. One role is to create a common thread to tie together interview clips on a given topic, to create that sense of story that makes narrative podcasts interesting. In a memoir or personal essay-style episode, the narrator may be the person reading the entire script.

    Narrating a scripted podcast involves both voiceover skills, and personal growth and self-acceptance, which is why we include exercises for both in our course.

  • Do podcasters make money?

    Podcasting is similar to book publishing, music, and other media in that there are a few people at the top who are making a lot, a slightly larger group who make enough that they do not need another job, an even larger group of people who supplement their income with podcasting, and the vast majority of podcasters who make little to nothing.

    We discuss promotions, pitching, networking, and other money-related activities extensively in modules 13 and 14 of the course, but we do not recommend going into podcasting as a get-rich-quick scheme. We can recommend several folks who can help with marketing and growth, over on our Resources page.

  • How can I learn more about podcasting smart?

    We would say the key to podcasting smart is to align your intentions, actions, and conditions. Understanding your true intentions requires self-assessment and personal growth work, which we include a lot of in our course. Looking at the conditions (whether it’s the external market or your internal energy levels) is necessary so you don’t fight unnecessary uphill battles.

    Then finally, your actions with podcasting and creativity at large should result from those above two factors.

  • What are the best story podcasts for adults?

    The Moth is a famous example of one type of story podcast: great voice actors reading previously-written fiction pieces. The other type would be audio storytelling created just for the medium of radio or podcasting, the most famous example (which began as a radio show, but which follows the same three criteria we’ve listed) would be This American Life. Other notable examples include Snap Judgment, Radiolab, 99% Invisible, Ear Hustle, and Radio Ambulante.

  • How do you make a podcast narrative?

    Since podcasting is not even 20 years old, you won’t find an “official” definition out there — but we’ve come up with these three key criteria: a narrative podcast 1) tells a story, 2) follows a written script, and 3) includes careful audio editing and sound design. We cover each of these elements extensively in our course, and also provide writing exercises, templates, and exclusive discounts on audio editing and gear to help you practice!

  • Where can I find podcasting courses?

    Well congratulations — you found one here! In terms of comprehensive training on how to make a story podcast, integrating creative work and life, expert guest speakers, and exclusive discounts, we don’t think there’s a better value out there for online podcasting courses. But if you’re looking for something a little different, see our Resources page for some other options.

  • What is a narrative style podcast?

    Shelter in Place is the case study we use in the course, since that’s the example where we could take you behind the scenes. As we discuss in the welcome audio tutorial, it is not just two people talking, or pressing “record” in front of a microphone. Making a narrative style podcast is way more work than an unscripted podcast — but can be way more fulfilling.

  • Why is storytelling important in podcasts?

    What Robert McKee, Julia Cameron, Natalie Goldberg, and many other creative gurus all say is that stories are fundamental to how we human beings make sense of life. This has been true for us personally as well, which is a big reason why we created this course.

We plan to resume Labs in January 2023, but until then, you can learn from the same award-winning curriculum via our self-paced course — which includes a 30-minute private coaching session, and exclusive discounts from Hindenburg, Shure, and Notetracks.

Questions about the co-founders? See more about Laura or Nate.